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JJ Young: Our Story


After trying hundreds of different beauty products, all of which had some adverse affect on her own skin, founder Eunhee Joo decided to produce her own line of cosmetics using transformational but natural ingredients to formulate products that would treat every type of skin. The award-winning brand Caolion, helped position Ms. Joo as a beauty thought leader pushing industry boundaries and creating new ideas that address the importance of pore health.
JJ Young by Caolion Lab was created on the principles of Caolion, but customized towards younger audiences. The brand sticks true to its convictions, including never testing on animals, avoiding harsh chemicals, and sourcing the purest ingredients from around the world for ultimate pore care.
Designed as an effortless approach to skincare, the line of pore focused beauty products treats and protects skin. “Every skin problem starts from the pores,” explains Ms. Joo. “Acne, dull skin tone and loss of firmness are all caused by sagging impurity filled pores. These products prevent these issues by eliminating impurities and excess sebum to keep pores clear enough for oxygen to flow freely through them but tight enough so they won’t show.”
As K-beauty has swept America with innovative skin care full of high-powered ingredients, Korea’s leader in pore care, Caolion is now bringing their full suite of products state-side with its signature line: JJ Young by Caolion Lab. Developed to help maintain a carefree glow, JJ Young was created as an approachable, fun, youthful brand to help individuals discover and appreciate their own natural beauty.




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